02 — Sporting events

The cue the crowd feels.

College, minor league, high school, racing, and rodeos. Timed cues for introductions, anthems, scores, and the lap after the flag — scaled to the venue and the people who approve it.

Plan this kind of night

Nights we build for

College
Introductions, the anthem, scoring cues, and a postgame feature. Called live with the production booth, not left on a single fuse.
Minor league
Between-inning and postgame packages that fit a ballpark's distances, curfew, and the way the night actually runs.
High school
Homecoming, senior night, and championships. Product chosen for a campus, with the school and the fire authority in the loop.
Racing
The start, the feature, and victory lane. Effects that read in dust or after dark without taking the race away from the drivers.
Rodeos
Grand entry and the opening. Outdoor, dusty, and timed to the announcer — not to a playlist that ignores the arena.
Other sporting nights
If there is a crowd and a cue, we will tell you whether that venue can hold a show, and which product belongs there.

Examples

Cues we call with the booth. Each one is its own shot, timed to the event, not left on a fuse.

01
Athletes' entry
The tunnel, the ramp, or the banner. One cue as the team comes out, called live so a delay in the lineup does not fire into an empty field.
02
National anthem
Usually the last note, or a phrase the director marks. One restrained cue. It does not play over the singer.
03
Score
A short cue on a touchdown, a goal, or a home run. It has to read from the stands and be done before the next play.
04
Final buzzer
The horn, then the shot. Only after the official ends it, with the crew set so the gear is off the field before the crowd moves.